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The liberal pacs are getting in on the action after months of GOP attacks on Obama.
The most recent ad is based off a recently re-circulated picture of Willard and friends at Bain Capital.
I'm gonna go out on a limb and say this is a bad idea for the Democrats.
No?
Let me explain.
This photo actually makes Romney look fun.
Americans like cash and they love the idea of spending it frivolously. I forget the name of the philosopher who said "Riches can make the enjoyment of life that much better."
We love rappers who flash cash (and the long-haired rock stars who preceded them). Mitt needs a bit more of this. Let's face it- we love the idea that could be us. Let's face it, Lil Wayne could have won the GOP nomination easily and he still has less baggage than Newt Gingrich.
Still, that's where Mitt can't win. We all know Mitt is rich, but he's not fun. We know what happens when he tries to be "Urban".
Romney can't escape that he's not hip in the slightest. He's Carter Pewterschmidt. He's Thurston Howell III. He's not wealthy and fast. He's not Tony Stark (who would easily win the GOP nomination); he's J Jonah Jameson. He's 2012-era Hugh Hefner, not 60s-era Hef.
There's not only room for - there's practically a begging for a rich alpha male with libertarian leanings on a national political stage. Someone who likes driving fast on drugs while getting his wing-wang squeezed and not spilling his drink.
Sadly, I suspect PJ O'Rourke himself would tell you that a person like this simply can't exist in a post-Palin/Beck/Brownback/Santorum/Bachmann Republican Party. The current GOP is so staid that it makes Mitch Daniels look like Charlie Sheen.
l
Still, let's not miss the bigger point. Americans are fine with money, and acually love people with money. We aren't ever really that mad when a favorite sports star makes their next money grab.
I won't pretend that Romney could pull off the 'populist billionaire' meme like Warren Buffet or Ross Perot; but at least be philanthropic or inventive (or failing that adventurous and fun). Some of our favorite people are super-rich- Gates, Jobs, Branson, Cuban. Meanwhile, when we think of Romney- why do we picture Bernie Madoff?
So, I can't finish without mentioning Donald Trump. The Donald fires people on a weekly basis. Willard fires people and loves it. Still, their public images couldn't be further apart.
It will come down to this. The President is someone people wants to have a beer with. It's an overused meme, for sure, but I would say it's been 100% for every election I can remember- Carter over Ford, Reagan over Carter and Mondale, HW over Dukakis, Clinton over HW and Dole, W over Gore and Kerry, and Obama over McCain (Before you send me a comment, I will say if Gore had an ounce of personality, Florida wouldn't have happened- in sports betting, they call that "not covering the spread")
This brings us to the inevitable, and maybe the secret to all of this. Romney won't win because he can't be fun (Romney actually won't win because Red Staters don't think he's a real Christian, but hear me out)- the guy doesn't drink. Those wild teenage years of Willard Mitt Romney have been revealed as one singular cigarette and a swig of a beer (Yes, you can be a teetotaler and can be cool, but Mitt couldn't pull off an impression of CM Punk or Ian MacKaye).
So note to any liberal-leaning PACs- it's okay to picture Romney as a stuffy, out-of-touch billionaire (though please note this picture isn't really real); however I wouldn't show anything that remotely suggests Willard might be fun.
The most recent ad is based off a recently re-circulated picture of Willard and friends at Bain Capital.
I'm gonna go out on a limb and say this is a bad idea for the Democrats.
No?
Let me explain.
This photo actually makes Romney look fun.
Americans like cash and they love the idea of spending it frivolously. I forget the name of the philosopher who said "Riches can make the enjoyment of life that much better."
We love rappers who flash cash (and the long-haired rock stars who preceded them). Mitt needs a bit more of this. Let's face it- we love the idea that could be us. Let's face it, Lil Wayne could have won the GOP nomination easily and he still has less baggage than Newt Gingrich.
Still, that's where Mitt can't win. We all know Mitt is rich, but he's not fun. We know what happens when he tries to be "Urban".
Romney can't escape that he's not hip in the slightest. He's Carter Pewterschmidt. He's Thurston Howell III. He's not wealthy and fast. He's not Tony Stark (who would easily win the GOP nomination); he's J Jonah Jameson. He's 2012-era Hugh Hefner, not 60s-era Hef.
There's not only room for - there's practically a begging for a rich alpha male with libertarian leanings on a national political stage. Someone who likes driving fast on drugs while getting his wing-wang squeezed and not spilling his drink.
Sadly, I suspect PJ O'Rourke himself would tell you that a person like this simply can't exist in a post-Palin/Beck/Brownback/Santorum/Bachmann Republican Party. The current GOP is so staid that it makes Mitch Daniels look like Charlie Sheen.
l
Still, let's not miss the bigger point. Americans are fine with money, and acually love people with money. We aren't ever really that mad when a favorite sports star makes their next money grab.
I won't pretend that Romney could pull off the 'populist billionaire' meme like Warren Buffet or Ross Perot; but at least be philanthropic or inventive (or failing that adventurous and fun). Some of our favorite people are super-rich- Gates, Jobs, Branson, Cuban. Meanwhile, when we think of Romney- why do we picture Bernie Madoff?
So, I can't finish without mentioning Donald Trump. The Donald fires people on a weekly basis. Willard fires people and loves it. Still, their public images couldn't be further apart.
It will come down to this. The President is someone people wants to have a beer with. It's an overused meme, for sure, but I would say it's been 100% for every election I can remember- Carter over Ford, Reagan over Carter and Mondale, HW over Dukakis, Clinton over HW and Dole, W over Gore and Kerry, and Obama over McCain (Before you send me a comment, I will say if Gore had an ounce of personality, Florida wouldn't have happened- in sports betting, they call that "not covering the spread")
This brings us to the inevitable, and maybe the secret to all of this. Romney won't win because he can't be fun (Romney actually won't win because Red Staters don't think he's a real Christian, but hear me out)- the guy doesn't drink. Those wild teenage years of Willard Mitt Romney have been revealed as one singular cigarette and a swig of a beer (Yes, you can be a teetotaler and can be cool, but Mitt couldn't pull off an impression of CM Punk or Ian MacKaye).
So note to any liberal-leaning PACs- it's okay to picture Romney as a stuffy, out-of-touch billionaire (though please note this picture isn't really real); however I wouldn't show anything that remotely suggests Willard might be fun.
